Opinion - v2 Design

15/09/2026

The Portfolio Lie

Design portfolios are liars. Not intentionally. They're just... polished to wow you.The neat little case study with a beautifully linear process. Slick and symmetrical wireframes. You know this is not reality, right?! None of my…

30/08/2026

The biggest UX skill nobody talks about

People think product designers spend their days designing. That would be so amazing. I believe one skill gets overlooked and crucial to get designs shipped. Negotiation. Negotiating with product managers, the client, developers, marketing, the…

08/08/2026

Can we talk about centre-aligned ALL CAPS text for a minute?

Dear designers, marketers, and whoever keeps approving these ads and presentation slides...Please. Stop. (Sigh For 2 reasons… Firstly, centre-aligned text is already harder to read because your eyes have to hunt for the beginning of…

15/07/2026

Before criticising a design, remember this: you’re probably not seeing the whole story.

Every designer knows the feeling. A product launches and, within minutes, the internet becomes Creative Director. Social media, comments, colleagues, users - everyone has an opinion. And, for some reason, the negative ones always seem…

07/07/2026

I like working with AI, but I don’t trust it. This limits how much I want to integrate it into my workflow.

For UI and UX design, that is. Because that’s my expertise.The basic mistakes that some AI tools make are sometimes bad. Even if it’s only one thing that goes wrong with AI, I still have…

06/07/2026

The UX Design Process: Do You Really Want to See Every Step?

There seems to be a taste that employers want to see the process of how you got there… to your slick, polished design. Really?! Do you?! How much time have you got?! How much time…